Abandoned: The Plight of American Family Farms

Abandoned: The Plight of American Family Farms

Abandoned is a haunting four-minute short film directed by David Altobelli, accompanied by Karen O’s cover of Willie Nelson’s Mammas Don’t Let Your Babies Grow Up To Be Cowboys. Chipotle commissioned this short film as part of its campaign to raise awareness about the negative effects of industrialized farming.

The film follows three young boys as they enter and explore a dusty, vacant farmhouse in the quiet hours before dawn. Abandoned works because it feels like a music video, not a message film about the dire straits of family farms. Only at the very end of the film is Chipotle’s branding established, along with a pitch for Farm Aid.

Abandoned: The Plight of American Family Farms

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